Project Description

GLOBAL SPORTING CEREMONIES

THE WORLD’S MOST WATCHED SPORTING EVENTS

Opening Ceremonies have long since been the marker that something big and important is coming. Something that, unbelievably, didn’t exist at all until 15 years ago was pre-match entertainment and it’s thanks for the most part to Nadia Raibin – Managing Director of MM – that it exists today and is part of every sporting occasion – large or small.

Christian Storm co-founder and creative director of MM has also now indelibly stamped his name on this specialised arena by bringing his visions and his expert mass choreography artistry to a myriad of global sporting occasions.

In the ceremonial sporting world MM continue to make historical televisual moments for global audiences

Big, bigger, biggest

GIANT DOESN’T HAVE TO MEAN SCARY

At these events, due to the sheer size and scale of the venues, detail becomes enlarged and embellished. Our job and reputation depends on the military precision we’re known for to coordinate hundreds and hundreds of performers to the second, while still pursuing and delivering the finest artistry culminating in televisual spectacles that are viewed by millions across the globe.

Partnerships

WORKING WITH THE BEST

Mass Movement has never shied away from collaboration, often the best spectacles and creations happen because there are specialists involved in the conception and the execution. Our creative involvement and mass choreography and coordination has meant that we and our talent have been at the forefront of most major events including the Olympics, Paralympics, FA Cup, UEFA Cup and Saudi Pro League to name but a few. MM Show Director & Creative Director Christian Storm has undisputedly made his mark in this specialised arena and has set the bench mark that others now attempt to follow.